Blocking out all thoughts of smoking is not an effective way to quit the habit in the long-term, according to a new study.
Researchers from the University of London studied 85 smokers who smoked more than 10 cigarettes a day. The participants were split into 3 groups, the first was asked to suppress thoughts of smoking entirely, whilst the second group were told to actively talk about their habit. The third group was a control and changed nothing about their quitting strategy.
The study found that the group who suppressed their thoughts smoked less cigarettes at the beginning of the research, but by week three they were on average, smoking three more cigarettes per day than those who were open about their habit.
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